Nokia Studio Turns Consumers into Filmmakers - Event Marketer

Nokia Studio Turns Consumers into Filmmakers

DB_EX_Nokia_2009 Ex
Brand: NOKIA
Agency: SMARTFUSION
Awards: EX AWARDS — BEST EVENT/ENVIRONMENT (CONSUMER)
Year: 2009
Last year, moviemaker Spike Lee partnered with Nokia to direct a movie made entirely of footage shot by everyday people. From April through August, consumers uploaded text, music, images and video (shot…
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