Microsoft Takes Over Times Square for its Windows 8 Launch - Event Marketer

Microsoft Takes Over Times Square for its Windows 8 Launch

DB_Microsoft_2013 ETA
Brand: MICROSOFT
Agency: R/GA
Awards: EVENT TECHNOLOGY AWARDS — BEST TOUCH- OR GESTURE-BASED EVENT INTERACTIVE
Year: 2013
Microsoft is synonymous with technology. So the technology used for the brand’s Times Square takeover for its Windows 8 launch in October 2012, was understandably awesome. To introduce consumers and…
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