Flash Mob and Skywriting Take Claritin to New Heights - Event Marketer

Flash Mob and Skywriting Take Claritin to New Heights

DB_Claritin_2012 Book
Brand: CLARITIN
Agency: GEARWERX
Awards: EX AWARDS — BEST P.R. STUNT
Year: 2012
A skywriting stunt took Claritin to new heights far above the Toronto skyline. Having planes type out Claritin’s tagline, “Live Claritin Clear Today,” was a chance for the allergy medicine to…
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