Kiehl's Channels 'Zoolander' with Anti-Aging Pop-up

Kiehl's Channels 'Zoolander' with Anti-Aging Pop-up - Event Marketer

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Kiehl’s Channels ‘Zoolander’ with Anti-Aging Pop-up

Case Study Details

Brand: KIEHL'S

Agency: NIGHT AGENCY

Awards: EX AWARDS — BEST POP-UP STORE

Year: 2016

Cosmetics retailer Kiehl’s partnered with the movie “Zoolander 2” to create the Derek Zoolander Center for People Who Don’t Age Good, a pop-up located in New York City’s Meatpacking District…

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