Kia Event Series Recognizes Community Game Changers - Event Marketer

Kia Event Series Recognizes Community Game Changers

LA Kia and Uptown Tastemaker Event Nov 2105
Brand: KIA
Agency: LIMEGREEN MOROCH
Awards: EX AWARDS — BEST MULTICULTURAL EVENT CAMPAIGN
Year: 2016
African-Americans over-index on the ownership of Kia vehicles, but Kia is outranked by a number of auto brands in sales to African-Americans. To increase engagement among this growing demo, and drive consideration,…
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