Delta’s Social Soul Connects TED Attendees via Twitter - Event Marketer

Delta’s Social Soul Connects TED Attendees via Twitter

DB_Delta_2015 Ex
Brand: DELTA AIR LINES
Agency: MKG
Awards: EX AWARDS — BEST USE OF SOCIAL MEDIA
Year: 2015
Instead of pairing up TED attendees through their shared love of moonlit walks on the beach, Delta created an immersive digital experience that connected like-minded conference attendees through an algorithm…
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