Camp eBay Features Online Marketplace Education - Event Marketer

Camp eBay Features Online Marketplace Education - Event Marketer

Camp eBay Features Online Marketplace Education

Brand: EBAY
Agency: IGNITION
Awards: EX AWARDS — BEST MOBILE MARKETING PROGRAM
Year: 2005
In its first major event platform, eBay pulled a summer promotion down from cyberspace and scored a direct hit on the ground. It began with a Camp eBay sweeps developed to generate new users by rewarding…
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