Amex Unleashes Sharapova in VR Tennis Experience - Event Marketer

Amex Unleashes Sharapova in VR Tennis Experience

DB_Winner_American Express US Open_EDA 2015
Brand: AMERICAN EXPRESS
Agency: MOMENTUM WORLDWIDE
Awards: EXPERIENCE DESIGN AWARDS — BEST SINGLE TECHNOLOGY INTERACTIVE
Year: 2015
Few tennis fans ever get the opportunity to battle it out on court against Russian superstar Maria Sharapova, but that’s exactly what the virtual reality activation at the U.S. Open American Express…
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