American Express Creates High-Tech Tennis Artistry - Event Marketer

American Express Creates High-Tech Tennis Artistry

Photo By David Kenaswww.dkshots.com732-616-7333david@dkshots.com
Brand: AMERICAN EXPRESS
Agency: MOMENTUM WORLDWIDE
Awards: EX AWARDS — BEST OVERALL USE OF TECHNOLOGY
Year: 2014
The art of integrating technology into a live experience is one of making it integral to the experience, and for the US Open Tennis Championship, American Express did just that. Through the integration…
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