Camp Honda Gamifies a Data Collection Strategy with Little League - Event Marketer

Camp Honda Gamifies a Data Collection Strategy with Little League

DB_EX_Honda_2014 Ex
Brand: HONDA
Agency: RPA
Awards: EX AWARDS — BEST ACTIVATION OF A SPORTS SPONSORSHIP
Year: 2014
A sponsorship can be as complex or as simple as you want as long as you make your activations as memorable as the event you’re supporting. With its Little League sponsorship, Honda took a defining moment…
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