Event Marketers Embrace the Total Solar Eclipse: Autos, Mattresses, Bananas and More Pop-Ups, Stunts, B-to-C Events Posted on August 18, 2017 by Sandra O’Loughlin Brands are taking advantage of the “Path of Totality” for the total solar eclipse. (Image: NASA)[/caption] Many people won’t know exactly what to expect on Monday, Aug. 21, when the total… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:Event Agencies, CNN, Event Marketing Magazine, NASA, Experiential Marketing Companies, The Weather Channel, Event Marketers, Total Solar Eclipse, event marketing, Solar Eclipse, Event Marketer, Volvo, Event Agency, Casper, Event Marketer Magazine, Mitsubishi, EventMarketer, National Geographic, Experiential Marketing Agency, Chiquita Related Articles CES 2018: Intel’s ‘Super Highway’ Exhibit and Social Media Strategy Hit High Notes H&R Block and Nextdoor Team Up on a Neighborhood Improvement Campaign How Technology Can Help Brands Bring Their Stories to Life How One-on-One Interactions Drove Engineer.ai’s Conference Strategy