Event Marketers Embrace the Total Solar Eclipse: Autos, Mattresses, Bananas and More Pop-Ups, Stunts, B-to-C Events Posted on August 18, 2017 by Sandra O’Loughlin Brands are taking advantage of the “Path of Totality” for the total solar eclipse. (Image: NASA)[/caption] Many people won’t know exactly what to expect on Monday, Aug. 21, when the total… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:National Geographic, Experiential Marketing Agency, Chiquita, Event Agencies, CNN, Event Marketing Magazine, NASA, Experiential Marketing Companies, The Weather Channel, Event Marketers, Total Solar Eclipse, event marketing, Solar Eclipse, Event Marketer, Volvo, Event Agency, Casper, Event Marketer Magazine, Mitsubishi, EventMarketer Related Articles Hide and Seek: Seven Ideas for Leveraging Experiential Easter Eggs Inside Money20/20 USA 2025: How Money Did Business Field Report: Six Trade Show Booth Ideas from World of Concrete 2026 2026 Events & Award Deadlines