mobile tour Archives - Event Marketer

mobile tour Archives - Event Marketer

Posts tagged with ‘mobile tour’

July 5, 2021

How Chaco is Activating its Postponed Mobile Tour With COVID-era Tweaks

What a difference a year can make. In 2020, outdoor lifestyle footwear brand Chaco pivoted a mobile tour scheduled to stop at major music festivals into a mask-making program for healthcare workers. A year later, the brand is on the road activating its original tour concept across the U.S., delivering the kind of comeback story...

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June 14, 2021

Sampling is Back: Get a Taste of the Impossible Food Truck Tour

As COVID restrictions lifted and vaccines got underway this spring, the industry saw the widespread return of sampling, and Impossible Foods wasted no time getting its plant-based products into consumers’ hands. On a mission to reach a new retail audience and support Walmart, a key customer, the brand hit the road with the Impossible Food...

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