Posts tagged with ‘Art Basel’
Sonic Sculptures, Art Atlases, Edible Libraries: 12 Experiential Ideas from Miami Art Week
The who’s who of art and culture convened for a week of exhibitions and events during Miami Art Week 2025, hosted Dec. 1-7, and once again, a horde of brands infiltrated the landscape with the typical invite-only, closed-door experiences that have historically dominated the scene. Even McDonald’s, the unlikeliest of companies to show up, hosted...
Miami Art Week: 10 Experiential Ideas Worth Stealing
Every winter, more than 20 international art fairs come to life in Miami across 1,200-plus galleries, where the work of thousands of global artists is on display. In recent years, brand activations and events have also become essential to the upscale event’s ecosystem, and during Miami Art Week 2024 (Dec. 2-8), some new faces and...
Four Experience Design Trends We Spotted During Miami Art Week
Don’t ask us to explain it, but mushroom installations permeated more than one event footprint at Miami Art Week. Perhaps it was a nod to a psychedelic-inspired design renaissance on the horizon, or brands’ efforts to grip the attention of the quirky crowd that the affair (hosted last Nov. 29 to Dec. 4) draws. In...
Experiential at Miami Art Week: Our Tour of Brand Experiences Across the Prestigious Week-long Event
Activation formats that work, our picks for top engagements, and three ways to relieve common pain points There’s no fan village. No sponsor zone. No epicenter where brands assemble. At Miami Art Week, blink, and you’re likely to miss more than one of the many scattered, and oftentimes secretive, activations produced across the week-long event....