Posts tagged with ‘Art Basel’

December 27, 2018

Three Insights on Activating at Art Basel without a ‘VIP’ Experience

Between the world class art and parties, standing out at Art Basel is a tall order. For Marriott’s Tribute Portfolio, introducing consumers in the Miami Beach market to its independent hotels across the world, including its Royal Palm South Beach Miami property, required a dose of color and characters—something the brand is known for. Teaming...

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December 17, 2018

In The Pantone Pantry by Tribute at Art Basel, Consumers Explore the Color of the Year

Art Basel Miami Beach is known for celebrity attendees and a menu of invite-only, brand-sponsored soirees. Marriott’s Tribute Portfolio brands and partner Pantone created a decidedly consumer-friendly experience as together they revealed Pantone’s Color of the Year, Living Coral, during the festival with a pop-up Instagram museum-style installation called The Pantone Pantry by Tribute Portfolio....

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