Six Top Event Marketers Sound Off on Where They See B-to-B Events Headed
Event Marketer recently surveyed some of the industry’s top b-to-b marketing professionals to find out where they think the industry is headed, and how they plan to meet the demands of an ever-evolving attendee base. The marketers you’re about to hear from are literally transforming the landscape of b-to-b events. Their creativity and know-how is...
Spin Master Elevates Family-Friendly Events on the PAW Patrol Road Tour
There are typical family-friendly events, and then there’s Spin Master’s PAW Patrol Road Tour. The toymaker’s 13-market mobile tour has preschool-aged children across the country going wild for an immersive experience that brings to life the “PAW Patrol” animated series about a group of heroic dogs who protect the community. Equipped with a 120-foot by...
Lexus Rolls Out the Red Carpet for Fashion Week Attendees With a Chic Photo Experience
Ever wonder what it’s like to be a model in a magazine fashion shoot? Lexus and Interview magazine on Sept. 8 and 9 shined a light on the glamour and excitement of that experience during New York Fashion Week through the Lexus: Set in Motion photo opportunity. Lexus, the official automotive partner of NYFW, also...
EM Careers_092217
Event Careers FeaturedJobs Experiential Strategist FIRST – New York, NY Account Manager Freddie Georges Production Group – Huntington Beach, CA Marketing & Communications Specialist American Academy of Neurology – Minneapolis, MN CNC Programmer / AutoCAD Technician Star – Minneapolis, MN Manager, Venue Sales Lincoln Center for the Performing Arts – New York, NY Marketing Communications...