Limited Too Returns to Retail with a Back-to-School Pop-Up
Limited Too, the once discontinued and then resurrected iconic children’s brand that brought sparkle to ’90s fashion, embraced the pop-up retail trend with a back-to-school mobile pop-up shop in New York City, Aug. 6-10, marking the Bluestar Alliance brand’s official return to the “physical” shopping landscape after its digital-commerce relaunch in 2015. The 527-square-foot shop...
VideoBooth @ Atlassian Summit
VideoBooth just packed up in the San Jose Convention Centre after
DB Event Wire September 2017
Acme: Pioneering The New Age of Mall Tours The History of the Mall Tour Marketing Campaign Contrary to popular belief, Mall Tours have not been around forever. In fact, there was a time where the only kiosks you would see at malls, where the little stands selling useless knick-knacks. It wasn’t until the rise of experiential...
Photo Tour: Take a Spin Around the Porsche Destination Drives Experience
It may have been a dreary day at Pocono Raceway in Long Pond, PA, but that didn’t dampen the spirits of the sports car fans and aficionados who came to participate in the Porsche Destination Drives Experience. Event Marketer headed out to the track for the day’s morning session (there was an afternoon session each...