Full Coverage: The 2020 Experience Design & Technology Awards
Once upon a time, event technology was viewed as a “nice to have” or “if budget permits,” but it has rapidly evolved into the driving force behind some of the industry’s most spectacular campaigns. And in 2020, when we needed it most, event tech served as the backbone of countless program pivots, affording event marketers...
EM Buzz – 12/17/2020
12.17.20 You know those IKEA instruction manuals that make you want to throw your Allen key out the window? They've gotten a holiday upgrade. Families can now build the brand's most iconic furniture items out of gingerbread using its classic step-by-step instructions. Wrench and angry spouse not included. The Home Depot Tackles a Tailgating Strategy...EM Video Showcase – 12/16/2020
A little holiday message… Bye, 2020! See ya never! From all of us at CORT Events, wishing you and yours a joyous and safe holiday season. We can't wait to see you in the new year! Posted by: CORT Events LACY MAXWELL EXPERIENTIAL We create epic experiences and execute them flawlessly. At LME, our passion...
Year in Review: How the COVID-19 Pandemic Shaped Event Marketing in 2020
The date is Jan. 29, 2020. Details about a yet-to-be named novel coronavirus and its potential impact on the world have started trickling in and we publish our very first story on what would become a catastrophic global pandemic. Industry doctors tell us not to panic. The CDC insists there is no immediate threat to...