June 6, 2023

Ex Awards 2023 Recap Video

Winners of the 2023 Ex Awards were crowned at a “Let’s Glow”-themed gala during the Experiential Marketing Summit in Las Vegas, where Reddit took home the top honor.

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June 5, 2023

Q&A: How REVOLT is Leaning Further into Experiential with Upcoming REVOLT World

REVOLT, a Black-owned multimedia network founded by Sean “Diddy”​ Combs, is in a phase of growth. Originally started as a cable network in 2013, REVOLT has since expanded into digital media, podcasting, news and events, all aiming to give Black storytellers access to the platforms, resources and support needed to engage a global audience.

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May 31, 2023

EM Buzz – 6/1/2023

06.1.23 It was risky business when L.L.Bean scrapped social media in May in recognition of Mental Health Awareness Month. Turns out, going off the grid switched on engagement. White Claw’s Shore Club Leans into Kentucky Derby Glam Big hats and bright attire are staples of the Kentucky Derby, a fact White Claw leveraged to engage attendees down in...

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May 31, 2023

What the Cancellation of E3 Means for Similar Industry Shows

The 28-year-old Electronic Entertainment Expo (E3) was facing an identity crisis well before this year’s show, slated for June 13-16 in Los Angeles, was canceled due to a lack of interest and “playable demos” from major exhibitors. The annual event put on by the Entertainment Software Association (ESA) is one of the biggest gaming conferences...

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