10 Ideas for Elevating Agency Holiday Gatherings
A large chunk of the U.S. may be battling a heat wave, but with planning already underway for agency holiday gatherings, many industry minds are on snowflakes and twinkling lights. Of course, planning an event for event professionals requires a little more pizzazz than your typical corporate soiree. So we gathered some agency intel and...
Agency HR Update: Training and Office Trends
Once an event professional, always an event professional. While some seasoned members of the event marketing industry left roles in the wake of the pandemic as they faced instability and the unknown, many have returned this year to what they know (well) and love. It’s one of several people and policy insights we picked up...
Lessons in Longevity: Agency EA Reveals Five Business Insights from the Past 25 Years
From surprising Oprah’s audience with a trip to Australia to launching the Samsung Galaxy Fold at Unpacked, our journey from a two-person event production company to a 100+ person, employee-owned, global experiential agency has been a hell of a ride—one that I’ve had the pleasure (and sometimes pain) of being on for over half of...
EM Agency Leader Newsletter: 06.24.2024
06.24.24 The workplace of the future is here, and as an agency leader, there are challenges and opportunities before you. After a tenuous start to the year with AI adoption moving at full speed, economic uncertainty around every corner, and new faces at the client table, you continue to navigate an evolving talent landscape with...