Buzz 6/5/14
View Online as HTML Your Weekly Feed of All Things Experiential 06.05.14 B-TO-B EVENTS B-T0-C EVENTS EVENT TECHNOLOGY PHOTOS/VIDEOS SUPERBOOK SUBSCRIBE Editor Rachel Kirkpatrick Advertising inquiries Jeff Fortmann Chip Berry 10 Norden Place Norwalk, CT 06855 Tel: 203•854•6730 Fax: 203•854•6735 2014 Red 7 Media, LLC All rights reserved Privacy policy An Access Intelligence Publication Benjamin...
Five Design Strategies from YouTube’s ‘Angry Birds’ Pop-Up Bakery
YouTube today is more than a video-sharing platform. People watch YouTube like they would TV and follow episodes of their favorite ordinary-people stars, like No. 1 baking host Rosanna Pansino. She creates themed baked treats on her channel’s series “Nerdy Nummies,” which boasts some 1.6 million fans, and is one of three stars the platform...
Benjamin Moore Leaves its Mark on Main Street
When residents and community leaders of Sea Bright, NJ, gathered on May 17 to celebrate the freshly painted storefronts along Ocean Avenue, they were among the latest of 20 cities to benefit from Benjamin Moore’s Main Street Matters campaign. Main Street Matters is the paint manufacturer’s largest effort to date to revitalize communities across North...
TaylorMade Gives All Golfers the Pro Treatment
Serious golfers invest in equipment to get better, so to give them that advantage, and offer a PGA tour-caliber club fitting experience, TaylorMade Golf took a pro-shop on the green. The mobile Tuned Performance Studio debuted at the PGA Merchandise Show in Orlando in January. TaylorMade then activated the studio at the Camelback Golf Club...