USA Swimming Dives into an RFID-Based Fan Engagement

USA Swimming Dives into an RFID-Based Fan Engagement - Event Marketer

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USA Swimming Dives into an RFID-Based Fan Engagement

Case Study Details

Brand: USA SWIMMING

Agency: FISH TECHNOLOGIES

Awards: EVENT TECHNOLOGY AWARDS — BEST USE OF A SINGLE TECHNOLOGY (B-TO-C)

Year: 2012

FISH Technologies’ RFID-enabled social media tool enabled fans this summer to explore the USA Swimming Aqua Zone experience outside the U.S. Olympic swimming trials at the CenturyLink Center in Omaha,…

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