From Staffing to Shipping, Event Leaders Share Their Perspectives on Recent Industry Pain Points
Event marketers are between a rock and a hard place—perhaps, marble and cement. As the…
How Visit Savannah Broke a Single-day Foot Traffic Record in New York City
Savannah, Georgia—known for its lush greenery, historic architecture, ghost tours and coastal cuisine—came to life…
Season’s Greetings: Inside Six Experiential Holiday Campaigns
It’s that time of year. You’ve likely checked your gift list twice, have had your…
Clearing the Air: Expert Insights on the SEC Climate Rule and Attendees’ Evolving Perceptions
Sustainable event strategist Marley Finnegan sheds light on emissions and the SEC’s proposed climate risk…
In its Post-Pandemic Return, Mattel’s ‘Party on the Pier’ Zeros in on Storytelling
Mattel marked its 23rd year as presenting sponsor of “Party on the Pier,” UCLA Mattel…
Experiential at Miami Art Week: Our Tour of Brand Experiences Across the Prestigious Week-long Event
Activation formats that work, our picks for top engagements, and three ways to relieve common…
Podcast: What You Need to Know About Sustainability in 2023
Sustainability continues to be top of mind among today’s event marketers, as attendees and consumers,…
Juanita Chavarro Arias Joins Event Marketer
Juanita Chavarro Arias has joined Event Marketer as its new managing editor. Juanita comes to…
Special Report: Women in Events 2022
One of the biggest misconceptions about women in events is that because women often represent…
Deadfellaz Connects its NFT Community IRL through DeadZone LA
Taking over downtown Los Angeles, DeadZone LA, a one-night-only event in October, transformed Skylight ROW…