B-to-C Events

Cadillac Takes Colorado Skiers on an Icy Drive at Vail

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In year one of a four-year partnership with Vail Resorts, Cadillac in December activated a brand experience called Cadillac Ice Drive. The program, which took place Dec. 21-23, showcased the luxury vehicle’s…

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Bumble announced that its signature rule is going away on Aug. 11. Since its founding in 2014, women have made the first move by starting the conversation with a match, but now, anyone in a match can send… Sign in to continue reading This article is available to registered users. Email or Username Password Remember […]
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