B-to-C Events

Brands Hit Singles in Target Markets

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The “hyper-local” catchphrase is almost cliché these days, mostly because every time event marketers get together, they discuss how consumers want “authentic,” “endemic” experiences that “speak…

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The AI shopping app’s trendy activation highlights brand partners at Swim Week It may be a surprising stat, but Miami is home to the most top Instagram influencers per capita in the U.S., beating… Sign in to continue reading This article is available to registered users. Email or Username Password Remember Me Forgot Password? Sign […]
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    Paycom Makes a Loyalty Play at SHRM26

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  7. 3 Things We Loved from Laneige’s Wonder Lab Pop-up
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    3 Things We Loved from Laneige’s Wonder Lab Pop-up

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