Go Green and Go Hybrid B-to-C Events, B-to-B Events Posted on January 28, 2010 by Sonia Andresson-Nolasco “IF YOU BUILD IT THEY WILL COME.” Hold up creepy voice in the background building it is simply not enough anymore. With building costs rising companies are thinking up ways to build booths… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles The Brief: Micro-Restaurants and Pop-up Cathedrals Experiential in Color Mentorship Q&A: Sofia Figueroa and Felicia Kelly Video: Watchlist 2025 Honorees Talk Event Trends, Budgets and Best Practices Experiential in Color Mentorship Q&A: Anna Nicholson and Melencia Lattimore