Miller’s LiteGuards Protect Men From “Unmanly” Beers B-to-C Events Posted on October 6, 2011 by All summer long, Miller Coors brought its Miller LiteGuards ad campaign to life in bars across 80 markets. From June until Aug. 31, the “LiteGuards,” Miller Lite’s trio of swimsuit-clad… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Live From EventTech 2017: What You Missed on Day Three We Have Liftoff: Eight Ways to Master a Launch Event CA Lottery Hits the Jackpot with Augmented Reality Krug Champagne Hosts Luxury Week