Event Marketing Lessons From Harry Potter: The Exhibition

Event Marketing Lessons From Harry Potter: The Exhibition
What Event Marketers Can Learn from Harry Potter: The Exhibition

Event Marketing Lessons From Harry Potter: The Exhibition

Since 2009, Harry Potter: The Exhibition has immersed more than 4 million fans into the world of J.K. Rowling’s books. The exhibition, which launched in Chicago and is currently on view at Palais 2 of…
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