Posts tagged with ‘FX’

December 12, 2022

How FX’s ‘Atlanta’-themed Events for HBCU Students Launched a Dialogue on the Black Experience

If you’ve ever seen an episode of FX’s surreal comedy-drama “Atlanta” about the Black experience in America, you know it’s a conversation starter. So to celebrate the series’ penultimate and ultimate seasons, the network hosted discussions and wellness activations for HBCU students at an off-campus event in Atlanta. Students of Morehouse, Spelman and Clark Atlanta...

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November 7, 2022

Spikes and Safe Words: FX Tantalizes ‘AHS’ Fans with a Horror Boutique

The horror genre is typically depicted as gory and gruesome, but to tease the 11th installment of “American Horror Story,” FX built a pop-up that toed the line between horror and art. The network’s AHS:NYC Shop served as a horror “boutique” designed to help the brand cut through the clutter during a time of year...

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August 22, 2022

How FX’s ‘Living Garden’ Surprised and Delighted Fans at Comic-Con

FX Networks’ “Fearless” mantra served as a call to action at San Diego Comic-Con this year, where the brand invited brave souls to explore a 100,000-square-foot walkable labyrinth filled with twists, turns and terrors. Located across from the Hilton San Diego Bayfront, the immersive footprint wove some of FX’s most popular series together into a...

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October 18, 2021

FX Touts its Top Content With Interactive Sound Sculptures in Three Cities

FX Networks is renowned for executing largescale, multisensory activations at tentpole events like San Diego Comic-Con. But amid the pandemic, the brand has been exploring new avenues for in-person engagement that allow for maximum throughput, but minimal crowding. The most recent example is the network’s multi-city Sound FX campaign featuring the installation of interactive sound...

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