Partner Content Archive - Page 114 of 114 - Event Marketer
5 Tips for Protecting Your Event Data
From retailers and banks to tech companies and Hollywood movie studios, data has been exposed as crackable, hackable and exploitable. Your event data is just as vulnerable. Here are five tips from different brand categories for keeping event data safe and secure.
Striking a Balance: Internal Meeting Agendas
When it comes to meeting strategy, just about everything’s changing—right down to the agenda. However, the balance among hardcore business sessions, networking opportunities and social events can be a delicate one.
Event Marketing to Millennials: Are You Ready?
It’s time to face the facts: your audience is changing.
Hit the Road: Planning a Successful Experiential Marketing Tour
Are you ready to go out and meet your customers where they are? Read these nine strategies before hitting the road: Let's get started: 1. Map it out: Plan your route strategically. Consider physical locations, commute times, fuel and when you'll get peak exposure at key destinations. 2. Consider your ride: Some experiential marketing tours operate out of...