Educate customers and users Archives - Page 6 of 133 - Event Marketer
Dell Technologies Hosts an Event on a Movie Set
For an event focused on the future, Dell chose a venue that had already been built to represent what life might look like in the year 2563: the actual set from the 2019 Robert Rodriguez film “Alita: Battle Angel.” Designers pulled cues from the movie itself—including displaying announcements on large monitors throughout the “city,” as...
Savannah College of Art & Design Marks 40 Years with a Multimedia Journey
For its 40th birthday, the Savannah College of Art & Design created an immersive 360-degree multimedia experience, taking guests on a journey through the institution’s history. The presentation took place inside a 1,500- square-foot theater, dubbed the “dream box,” with 11 projectors covering every surface with 22 million pixels of visuals; a theatrical LED lighting...
Alfa Romeo Answers Auto Buffs’ Questions With an AI-Powered Texting Bot
With the insight that automotive event attendees often have lots of questions but don’t always read emails or web updates beforehand, Alfa Romeo unveiled an AI-powered texting bot (dubbed DriveBot) for the 2019 Concours D’Elegance. Programmers trained the concierge platform to answer more than 400,000 possible questions from guests—everything from vehicle info to event schedules...
Autodesk Leverages 3D Design and a Dancing Robot to Wow Conferencegoers
Autodesk University draws more than 10,000 professionals from construction, manufacturing, architecture and engineering to learn about Autodesk’s technology and solutions—a few of which were incorporated into a sizzling presentation at the event’s opening keynote. Understanding that many people, including some of its customers, are skeptical about the future of automation and robotics, the company worked...