Why You Should Get to Know Your Brand Ambassadors
Successful event staffing takes more than a killer headshot; it requires human connection…
Cheetos Thinks Outside the Bag with Chef Anne Burrell and The Spotted Cheetah Pop-Up Restaurant
The Spotted Cheetah, a Cheetos pop-up restaurant that opened in New York City’s Tribeca neighborhood Aug. 15-17 at the close of Restaurant Week, is the latest in a series of activations designed to extend the Cheetos brand experience beyond just digging into a bag of the crunchy cheese puffs. When a product has been around...
EM Video Showcase_090617
Video Showcase IN THIS ISSUE One Display for all your Event Needs Invite: We Want Your Video in This Spot Next Month Expand GrandFabric: One Solution for all your Event Needs Do you need to plan for several events with different requirements? With the flexible Expand GrandFabric system, easily create a unique display...
Behr Paint Reveals its 2018 Color of the Year with a Pop-Up Trend Home
It’s not easy to judge a paint color by its swatch, so in announcing its first-ever 2018 Color of the Year, Behr Paint constructed a Pop-Up Trend Home in New York City’s bustling Grand Central Terminal. The activation on Aug. 9 brought the Color of the Year shade “In The Moment” to life and also...