Citizens Bank Interviews Thousands of New Yorkers to Build a ‘Living Portrait of NYC’
Authentically embedding oneself in a community requires understanding the people that comprise it. It’s a notion Citizens Bank is taking to heart this year amid its expansion into the New York metropolitan area, where it aims to support the economic health of residents. Following the acquisition of Investors Bank and HSBC’s East Coast branches in...
EM Video Showcase – 10/26/2022
Grab attention and get noticed! The newly updated Expand LightBox Portable is here! Lightweight aluminum frame easily clicks together (no tools required) Lights up with custom-designed LED lights, that prevent hot spots Comes in different sizes Choose between a single or double-sided fabric graphic Pillowcase or Silicone Edge Graphic Posted by: Expand International Tour Logitech’s...
Metaverse Q&A Part Two: On Leveraging Brand IP, Adding Scale and the Value of Co-creation
In our follow-up conversation with State Farm and iHeartMedia, brand executives share the challenges and opportunities of marketing in the metaverse.EM Buzz – 10/20/2022
10.20.22 Brands go where the fans go. And right now, fans spanning a multitude of passion points are heading to the metaverse. So we asked State Farm and iHeartMedia execs to give us the scoop on their new iHeartLand Roblox activation. Check out the two-part Q&A. How Bose Got Influencers to Line up for its...