April 15, 2015

Kipling Launches #KiplingMakeHappy in New York City

Kipling, the handbag and accessories brand known for its nylon bags with the furry little monkey key ring attached, on April 8 in New York City launched #KiplingMakeHappy, a campaign that surprised commuters on the streets and office workers at their desks with complimentary sweet treats, flowers, pre-filled transit cards and more. The day culminated with a...

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April 14, 2015

Tips For Creating Shareable Influencer Events

Influencer events are often designed for convenience—city-central with cocktails and a sleek sendoff after critical messaging is delivered. Selfies, food porn, presentations and press: check. But social media startup heartYN recently took a counterintuitive approach for the launch of its online community, whisking away top influencers to a remote location four hours north of Los...

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April 14, 2015

EM Video Showcase 04-15-15https://www.eventmarketer.com/wp-admin/post.php?post=30074&action=edit&message=1#

Video Showcase   IN THIS ISSUE Interactives: Create Custom Experiences with Press'd Wishoo's Apps Deliver Engaging Experiences Augmented Reality Holograms Engage NBA Fans Invite: We Want Your Video in This Spot Next Month   On-site Custom Interactive Products Connect, capture and manage your leads like never before with Press'd; a digital interactive solution for event...

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April 14, 2015

Best Places to Work in Events: The Industry Roundtable

Candid perspectives on the people side of the business from seven of this industry’s Best Places to Work… What really makes a Best Place to Work? Is it the Ping- Pong table and the bar cart on Thursdays? Is it the open plan office and the 401k match? Or is it less about the perks...

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April 14, 2015

Tweet & Win a Treat

Secret to doubling your impressions and engagements with just one added activation to your event. A Social Media Vending Machine is a clever way to promote your brand while giving your guests a treat to take home.

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