Best Trade Show Exhibit (Under 50 x 50) Archives - Page 2 of 3 - Event Marketer
Interac Turns Heads at Collision with a Showstopping Fabric Exhibit
For the first year of its title sponsorship of Canada’s Collision tech conference, Interac’s goal was to change customers’ perception of its brand—from payment application network to world-leading technology solutions provider. The design inspiration: That Interac and its partners work closely to build networks and data solutions that allow data to flow seamlessly and safely....
Taco Bell takes sampling an insta post worthy and beyond
WHY THE JUDGES LOVE IT: Taco Bell went after Gen Z at VidCon with an Instagram-worthy sampling bar of a new frozen beverage called Fantasy Freeze. Not only did attendees get to taste the freeze and customize it with a variety of toppings, they then got to take a video selfie of their creations in...
Rubrik lights up its trade show exhibit
WHY THE JUDGES LOVE IT: Some exhibits go for function, others for maximum exposure. Rubrik went with the latter, creating an art installation for a booth that integrated 500 suspended beams that emerged from the back wall to create a live-wired canopy. The beams were internally lit and programmed to undulate in unison, creating waves...
Optimum Nutrition Flexes its Sponsorship Muscles
Optimum Nutrition took an organic approach to its 20-foot by 80-foot booth at Arnold Sports Festival by focusing on the human body. The company used the human body’s muscle fiber for inspiration, which tied nicely into its products that focus on the development and enhancement of muscle. This was physically translated into the wave fabric...