Study: What Gen Z Really Wants, and Why Marketers Should Care B-to-C Events, B-to-B Events, Technology Posted on November 16, 2020 by Kaylee Hultgren Trend report offers a “jumping-off” point for marketers The Gen Z target can’t recall a time without technology. Generally defined as those born during the late 1990s to the late 2000s, Gen… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:Gen Z, cause marketing, data, music festivals, TikTok, Sponsorship Related Articles Pandora and T-Mobile ‘Invade’ Coachella With an Instagrammable Oasis Where Are They Now: Lou Bitonti In The Pantone Pantry by Tribute at Art Basel, Consumers Explore the Color of the Year Why Top Brands Choose Alternative Sports Platforms