An EM Survey Sheds Light on ROI B-to-C Events Posted on January 28, 2010 by Loree Stark LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles A Step-by-Step Breakdown of Don Julio’s Global, Creator-first ‘194구’ Campaign The Brief: Gringo Tests and Lemonade Stand-Ups The Brief: BagMobiles and ‘Komboomcha Boxes’ The 2025 Fab 50: Recognizing the Event Industry’s Top Builders