An EM Survey Sheds Light on ROI B-to-C Events Posted on January 28, 2010 by Loree Stark LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles CES 2026: An Insider Tour of the Reddit Conversation Bar Our Ride Through San Francisco on the Fashion-driven Smirnoff Trolley at Super Bowl LX Five Reasons Nostalgia is Trending in Experiential NBA All-Star 2026: Vaults, Giant To-Go Bags, an ‘AI Mode’ Gallery and a Rolling Logo