CA Lottery Hits the Jackpot with Augmented Reality - Event Marketer

CA Lottery Hits the Jackpot with Augmented Reality - Event Marketer

CA Lottery Hits the Jackpot with Augmented Reality

As part of a campaign to raise awareness for its new million-dollar-prize Black Exclusive Scratchers tickets, California Lottery on Feb. 9 activated an event that involved Lady Luck, augmented reality…
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