BMW Floats a Winner
With a location that you almost missed, BMW’s 8,500-sq.-ft. floating brand pavilion scores high on…
London Olympics: Coke Moves to the Beat
Global sponsorship activation is not for everyone, as evidenced by a few of the London…
Kia Supports Kids’ Hoop Dreams
Kia Motors America throughout July teamed up with the Atlanta Hawks in Georgia to host…
Acer Pavilion Is Hardware Heaven
From the first look, the Taiwanese brand’s two-story Acer Journey pavilion pays homage to technology…
Big Mac Makes Big Impact at Olympics
Yes, it’s a restaurant. But have you seen this thing? How could we cover the…
EDF Energy Charges Up Olympic Park
To shine a light on its efforts and interest in green and renewable sources of…