Samsung, Qdoba and Mekhong Have the Secret B-to-C Events Posted on September 2, 2010 by Sonia Andresson-Nolasco Secrets are irresistible. It’s no surprise then that brands are using them to lure consumers to events. There are secret locations, secret build outs, secret celebrity appearances—you name… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Experiential at Super Bowl 57: How Brands from Bud Light to Subway Showed up for Football Fans Resy Engages Foodies with a 10-course Drive-thru Tasting Experience Cool Mobile Tours Disney Revives ‘Up’ House to Drive Buzz