Instagram museum Archives - Event Marketer

Posts tagged with ‘Instagram museum’

January 23, 2019

Hot Properties: Beautycon’s Marketing Director Talks Entering the Pop-up Space

The massive makeup convention that is Beautycon recently entered the pop-up space. Beautycon POP, which kicked off in Los Angeles, CA Nov. 16 and was recently extended through Jan. 31, is an experiential retail space featuring 20 indie, female-owned beauty brands selling products to underserved audiences. Because its community of millennial and Gen Z shoppers...

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November 30, 2018

Canon’s ‘Portals’ Pop-up Teaches Consumers How to Snap Better Social Media Pics

In this day and age, anyone with a smartphone is deemed a photographer, but to illustrate the creative opportunities its cameras offer, Canon is delivering a hands-on photography experience to help consumers take their shooting skills to the next level. The pop-up, dubbed Canon Portals, takes attendees through six vignettes, or “portals,” designed to educate...

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November 26, 2018

A Convention Meets an Instagram Museum at the Sephoria House of Beauty

Customers and clients of Sephora know the beauty retailer well for its bright environment, product assortment and for its discovery-based shopping model where consumers explore and test products on their own—a different approach than that of a traditional cosmetic department store experience. For its 20th anniversary this year in the U.S., Sephora turned to experiential...

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