Coca-Cola Archives - Event Marketer

Coca-Cola – Event Marketer

Posts tagged with ‘Coca-Cola’

May 18, 2020

Inside Three Digital Guinness World Record Campaigns

As brands grapple to find clever virtual engagement strategies in the absence of live events,  stunts may be the answer. Enter: digital Guinness World Record (GWR) attempts. Like their live counterparts, digital record attempts are designed with a marketing objective in mind and delivered in a way that engage consumers while rallying them around a...

read more

November 1, 2018

Halloween Experiential: Brands Treat Consumers to Stunts, Swaps and Snapchat

Halloween is an experiential holiday. Between Halloween events, costumes, multisensory elements and, of course, “sampling,” it creates a natural opportunity for brands to infuse a little fun and engagement into the annual traditions. Entertainment platform Vevo last year hosted a Halloween extravaganza for employees that included a carnival freak show and plenty of engagement with...

read more

Receive the latest news and special announcements from Event Marketer

© 2020 Access Intelligence, LLC – All Rights Reserved. |

[type='submit']
[type='submit']