Partner Content Archive - Page 63 of 119 - Event Marketer

June 29, 2016

The ball that changed the world

What does a ball made of trash and twine have to do with building global brand awareness and affinity for a US-based car company? A few years ago a man saw a video of refugee children playing football with a ball made from trash and twine. And he realized that play brings people together. With that...

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