Motivate the internal team Archives - Page 2 of 15 - Event Marketer
AWS re:Invent 2018 brought even more to the table without slacking on quality
AWS re:Invent, a learning conference that brings together Amazon Web Services users of all skill levels, has grown exponentially each year since its debut. AWS strove to scale its event even further in 2018 while maintaining a superior attendee experience. The brand’s solution: increased content accessibility, sustainability efforts and operational excellence—because increasing quantity doesn’t mean...
Merck KGaA “CurioCity” was a dream many employees got to dream all over the world
Merck KGaA is the oldest pharmaceutical company in the world, but a recent rebrand positioned the company as a science and technology organization. To celebrate its 350th anniversary, immerse employees in its updated branding and create a sense of unity across its global workforce, the brand developed a campaign that began offline and was taken...
The We Company brings their three brands together at the company’s annual Global Summit with a fun competion
The We Company is a global community that encompasses three distinct brands: WeWork (shared workspaces for start- up culture companies), WeLive (fully furnished apartments) and WeGrow (a school program). The company’s annual Global Summit gives employees across each of the brands a chance to connect with fellow team members from all over the world, and it includes...
Facebook’s F8 show was clear and fresh for all developers and businesses there
Facebook’s F8 show, named after its famous eight-hour hackathons, is its annual developer conference that brings together developers and businesses from around the world. The brand had big announcements this year, like the launch of Oculus Go, AR tools for business and new partnerships with Nike, Sephora, Asus and Kia. But there was also a lot...