Photo/GIF/Video booth Archives - Page 27 of 43 - Event Marketer
Pepsi’s Pop Open Music Program Targets Millennials
What if the simple act of popping open a can of Pepsi could score you free tickets to the summer’s hottest concert events? This was the premise for Pepsi’s Pop Open Music program, an integrated effort that encouraged millennials (and the young at heart) to download a Pepsi Pass app and then enter codes from...
Citi’s Philanthropic Sponsorship Includes VIP Access
How do you make a feel-good experience feel even better? Ask Citi, which leveraged its presenting sponsorship of the No Kid Hungry dinner event program to give its cardmembers a VIP experience within an experience that was all about giving back. From exclusive pre-sale offers to skipping the line to carte blanche access to free...
Telus Touts New Phone with Personalized HTML Emails
To position the new BlackBerry Storm as a cutting-edge, highly capable multimedia device during the holiday buying season last year, Telus leveraged its partnership with Future Shop retail stores to get consumers some hands-on time with the Storm. In the stores, brand ambassadors used the new Blackberry Storm to administer a short questionnaire and take...
Nokia Studio Turns Consumers into Filmmakers
Last year, moviemaker Spike Lee partnered with Nokia to direct a movie made entirely of footage shot by everyday people. From April through August, consumers uploaded text, music, images and video (shot on video cameras, digital cameras and cell phones) to nokiaproductions.com. Lee decided what made the cut and debuted the final film last fall...