Data collection Archives - Page 17 of 44 - Event Marketer
Honda Helps Drive Volunteer Litter Clean-Ups
Honda teamed up with nonprofit group Keep America Beautiful and its own dealerships across the country in an effort to keep the nation’s streets, roads and highways clean. Road to a Cleaner America brought Honda corporate management, district management, dealers and staff, as well as KAB staff and volunteers together to clean litter and debris...
Home Depot Partners with NFL for Local Projects
The Home Depot and the NFL partnered to recognize local athletic leadership while simultaneously building excitement among store associates and consumers. The brand selected 17 players from NFL markets to be judged by a blue ribbon panel made up of retired NFL players and staff and Home Depot execs, which narrowed it down to eight...
Ford Parks Pink Cars for Susan G. Komen Races
The color pink has never looked so hot thanks to Ford, a national series sponsor of Susan G. Komen Race for the Cure for 14 years, and its Warriors in Pink campaign. The campaign, which launched its second season last October with breast cancer awareness month, is the broadest breast cancer awareness initiative for Ford,...
Sony Ericsson Lights Up the Tennis Court with EDM
Sony Ericsson’s Night Tennis put a new spin on an old sport, combining the best elements of sport, music and fashion in a cool and relevant way that made a smash hit with its target audience—hip 16- to 25-year-olds, key influencers and trendsetters. It turned out the lights and turned on the action as semi-professional...