Page 1267 – Event Marketer

September 3, 2015

The Women in Events Brand Roundtable

September 3, 2015

The Industry’s First Women in Events Agency Roundtable

September 3, 2015

IOC Relaxes Rule 40 around Athlete Sponsorships

The International Olympic Committee has relaxed Rule 40, which governs athlete sponsorships during the Games. What impact will this have on brand sponsorships? Steve Watts (GMR London) weighs in.

September 2, 2015

BUZZ 9/3/15

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September 2, 2015

LINE Webtoon Pushes Shareable Content

Digital comic platform LINE Webtoon made a splash at San Diego’s Comic-Con International (July 9-12), with an array of engagements that encouraged attendees to create shareable content at every turn. The brand overtook Lou & Mickey’s, a restaurant located directly across from the convention center, where robust branding and photo opportunities could be found in...