iBeacon Technology Connects Creatives at Cannes
The Cannes Lions International Festival of Creativity, which takes place each June in Cannes, France, is the world’s leading celebration of creativity in communications, including the prestigious international annual Advertising and Communications awards. Now it will also be known for its use of the event app platform created by Eventbase, that let attendees connect with...
Event Guidance Announces MyGuidance Agency Partner Program for Experiential Marketing Companies
Program to Expand Marketing and Distribution of Company’s Behavioral Analytics Systems for Meetings and Events TROY, MI–(Marketwired – Oct 14, 2015) – Event Guidance, a leader in behavioral analytics for touring events, today announced the MyGuidance™ Agency Partner Program for experiential marketing companies. The program expands Event Guidance’s reach by providing agencies with proven behavioral analytics systems that...
EM Buzz 10/15/15
%%PLUGIN_WEB VERSION:1203902-View as html%% Your Weekly Feed of All Things Experiential 10.14.15 B-TO-B EVENTS B-T0-C EVENTS EVENT TECHNOLOGY PHOTOS/VIDEOS SUPERBOOK SUBSCRIBE Editor Rachel Kirkpatrick Advertising inquiries Jeff Fortmann Chip Berry 10 Norden Place Norwalk, CT 06855 Tel: 203•854•6730 Fax: 203•854•6735 2014 Red 7 Media, LLC All rights reserved Privacy policy An Access Intelligence Publication ...
Women in Events Offer Their Six Top Career Tips
The work of an event marketer is challenging enough, let alone trying to achieve that elusive goal of work/life balance. What is that anyway? And is it even possible? Besides handling all the demands of co-workers and clients, women have the added stress of managing their homes and children, often without an equal partner to...