Say The Password: Mophie's Speakeasy at CES - Event Marketer

Say The Password: Mophie’s Speakeasy at CES – Event Marketer
Mophie’s Speakeasy at CES 7.5

Say The Password: Mophie’s Speakeasy at CES

On the outside it looked like a giant black box, but Mophie’s International CES exhibit strategy centered on one big secret: a 1920s-themed speakeasy. It was located inside the 40-foot by 70-foot booth and featured a full bar, bartender (wearing suspenders and a bow tie), plush lounge chairs and tables—an oasis for the mobile battery case brand’s customers, partners and press.

Take a look inside below, and for the full story, click here.

Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the magazine's executive editor. Her travels covering the experiential marketing in dustry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (it's never too late)—and everywhere in between.
View all articles by Rachel Boucher →

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