Philanthropy Archives - Event Marketer

Philanthropy Archives - Event Marketer

December 30, 2015

One Campaign Encourages Students to Help End Poverty

To educate and engage college students about how they can help end global poverty, hunger and disease, the One Challenge Campaign hit campuses nationwide to see which school could put in place policy changing actions to aid in the cause. The winning school was rewarded with a free on-campus rock concert. The One Campus Challenge...

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December 8, 2015

Kyle Petty Charity Leverages Press to Build Awareness

Since its inception in 1995, the annual cross-country motorcycle trip featuring NASCAR celebs lead by Kyle Petty has logged more than 20,000 miles and generated more than $3 million for charity. The 2002 Charity Ride kicked off in Napa, CA, last June and traveled for eight days (covering about 400 miles daily). The Ride benefited...

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October 7, 2015

Jamie Oliver Tour Sparks Interest in Healthy Eating

When celebrity chef Jamie Oliver won the prestigious TED Prize, he said he wanted to create a sustainable movement to educate every child about food, inspire families to cook again and empower people everywhere to fight obesity. Thanks to $100,000 from that organization and numerous supporters and partners, Oliver built a flagship for his revolution—the...

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